The only source that generates revenue for the business is the customer. Every business is a customer of another business in one way or another. The satisfaction of a customer has direct impact on the bottom line of a business, the more happy and satisfied a customer, the more revenue will the business generate. The […]
Small Business; Turn negative things into positive by being creative and open
Before working as an SEO consultant, I used to own my own retail shop. It was a small sporting goods store called Soccer Nation selling soccer gear and products. I later cashed out by selling the shop to my bigger competitor in the area. My best time of the year was the start of soccer […]
Building A Profitable Customer Base – 5 Strategies to Drive Repeat Visits
I’ve been involved in online marketing for over a decade, and I am continually trying to improve my approach. In the beginning, all I cared about was driving traffic to my website – lots of traffic. Then, as search technology evolved, my next objective was to drive targeted traffic to my website – lots of […]
How to Win Clients and Influence Visitors : A Freelancer’s Story
I’m going to get right to the point and not waste a lot of time with fluff here. If you want clients for your freelance business, people need to trust you. Easy as that. People give money to people they trust. That makes sense, right? Would you hire someone who cold called you out of […]
Promoting your Business on Facebook: Business Pages VS Groups
Are you using a facebook business page to promote your business or are your facebook marketing efforts limited to a group page? I have noticed quite a few entrepreneurs and small businesses are still utilizing groups pages as their sole means of communication with their customers/clients on Facebook. Yes group pages may seem easier to […]
WHOSE Money are You Making Online?
I see so many discussions focused on monetizing and optimizing your blog, and sometimes I wonder if most bloggers aren’t just building a house of cards, setting themselves up for disappointment, because when all is said and done, they have no idea why they’ve jumped through all these hoops and still don’t have ten cents’ […]