Everybody knows that in order to increase traffic to your online business, you have to use social media networking sites like Facebook and Twitter. While Facebook is pretty straightforward to use, it can be a bit limiting. Twitter, on the other hand, is the perfect marketing platform when used correctly and can ensure that knowledge […]
About James Martell
Proactive SEO – It’s the Best Place to Start
There are two ways to carry out an SEO campaign: proactively and reactively. Reactive SEO is about assessing the effects of already implemented keywords, what your customers are searching for and responding to changes in the market as they happen. Once an SEO campaign is in full swing, it is worth looking at some of […]
The History of Pinterest – How One Man Turned His Passion into Social Networking Site
While recently perusing status updates from friends and family members on Facebook, I realized that my wife hadn’t signed in for the past four days. When I asked her what she’d been doing with all her online time instead, she said she’d joined this fun new site called Pinterest. And apparently she had something to […]
How to Effectively Use Facebook as a Social Media Marketing Tool
Social Media Marketing has become a buzzword, used to describe the promotion of businesses through social networks online. Not only is it now a necessary tool to ensure that your business is up to date in the foreground of technology, but it is also crucial in providing the public with ‘real time’ information on what […]
3 Ways That PayPal Merchant Services Improved Security for Online Business
Online retailers, unlike brick and mortar establishments, accept credit cards without the card actually being present for their inspection. Physical retail locations can authorize or decline purchases on the spot, because the financial establishment that issued the card will alert if a card is stolen or some other fraudulent activity is taking place. In the […]
Hosting A Webinar – 5 Mistakes You Don’t Want To Make
Hosting a webinar is a great way to effectively generate leads and build loyalty around your brand. The process is extremely accessible, as well, since there are a ton of options as far as software, marketing tools and platforms available for hosting this type of event. That being said, there are a few mistakes people […]