Most brands fail in the arena of social media marketing, because they focus less on ‘social’ and more on ‘media’. Markets are nothing but conversations. In order to build long-term relationships with consumers, companies need to encourage the right kind of conversations after identifying who their target audience is. The best part about social media […]
How Using Twitter Lists Can Help Your Business
One of the most overlooked tools on Twitter is the Twitter List function. Twitter lists allow you categorize the people you’re following or interested in (you don’t have to follow someone to have them on your list), so that you can quickly access the information you’re interested in while cutting out all the other noise […]
Marketing Your eBook as an Audiobook
We are a society of “GO GO GO.” People want their information NOW, and they want it in any format they so choose. This is especially applicable to the internet realm, including your eBooks. Options Think about the publishing industry. They offer hardback, paperback, electronic and audiobook versions. Sure, they don’t all come out at […]
9 Great Ways to Gain a Competitive Edge Online and Attract New Clients
Even though the Internet has been around for “awhile” now, many businesses are still wondering how to make the best use of the Internet when it comes to marketing their business. I often hear business owners say, “What do I put on my site, how many pages do I really need, will anyone read the […]
5 reasons Why You Should Stop Marketing with your Facebook Personal Profile
Nowadays, a lot of marketers are using their Facebook personal profiles for marketing. I think this is a big mistake. Here are the reasons why you should start you Facebook public profile immediately instead of your personal profile: 1- As you know, Facebook is in millions of homes around the world. In fact, it has more […]
The Fastest List Building Tools, Pick Your Winning Horse
I want to start this post with a big “WOW!” I am so amazed because of all the development that is going on these days; there are a ridiculous number of great internet marketing tools, themes and plugins for WordPress. And the amazing thing is most of them seem to work perfectly! Most of these […]