We have all heard of the buzz behind having a Facebook page for our business, and if you don’t have one yet, shame on you! Facebook has over 900 million users, and most likely your customers all have Facebook accounts. You make a smart move by listing your business in an online directory such as […]
Are You using the Potential of Universal Search Rankings to its Fullest?
I love December and January: these months offer multiple opportunities to sit back and reflect. Here and there we see articles that sum up great strategies of the outgoing year in almost every field and make forecasts for the coming year. I certainly use this time to fish for excellent SEO content, and recently I’ve […]
5 Reasons You Should Write About Topics Covered Elsewhere
One of the things that often comes up as I am suggesting blog topics for clients is “Why should I cover this topic when it’s been covered by other blogs?” It’s a great question – most businesses and bloggers think that they should only write about things seldom covered. While you do want to cover […]
Weighing the Benefits and Detriments of Scheduled Social Content
Not all social media updates and interactions are posted live. There are a number of social media management and productivity tools such as HootSuite which will allow you to draft your posts ahead of time and schedule them for automatic updating. In fact, HootSuite provides the ability to schedule bulk posts in advance using a […]
Do Facebook Ads Work?
Many people -especially internet marketers- are curious to know whither Facebook Ads work or it’s just another way of wasting money compared to Google Adwords, which proven it works. Facebook’s strategy is based on the premise that “social” is the future of online advertising. It’s the idea that recommendations from friends and companies alike are going to be […]
Promoting Your Blog Using Social Media
Social media marketing is a great way to promote your blog or your business. Many business owners and bloggers consider it a bit of a chore and a very time-consuming way to undertake marketing — it doesn’t necessarily bring fast results. Social media marketing tends to be something of a long game and it’s more […]