Everybody knows that in order to increase traffic to your online business, you have to use social media networking sites like Facebook and Twitter. While Facebook is pretty straightforward to use, it can be a bit limiting. Twitter, on the other hand, is the perfect marketing platform when used correctly and can ensure that knowledge […]
Obama’s Staff Using Twitter Influence to Turn Out the Vote via Mass DMs
The 2012 elections is heating up, and only a few days left for the big day. I am not involved that much in politics, but -like everyone else- I like to keep up with news when I get a chance to know what’s going on. It’s obvious that Obama’s campagin is so active online, especially on social media sites, it […]
Is Google Plus A Ghost Town? [infographic]
There’s been many articles written about how good, bad and indifferent Google+ is compared with other social media networks like Facebook and Twitter. Personally, I thought that Google+ is just a Facebook clone when I first saw it! But UMPF’s favourite debate is the ongoing It’s Really Popular Vs It’s A Ghost Town one, that’s an interesting […]
Ask Great Questions to Connect through Social Media
In his book Stop Stealing Dreams, Seth Godin points out that the new economy is based on connections. The Industrial Revolution was all about productivity. Making things more… More units. More efficient. More profit. More viewers. More. More. More. The Connection Revolution, as Godin calls it, is not about productivity but people. It’s not about […]
How Promotional Items Can Lend a Helping Hand in Social Media
Promotional products tend to directly correlate with tradeshows and conventions. Simple giveaways that help companies promote their business and they work extremely effectively. According to a study conducted by The Advertising Specialty Institute in 2010, the cost per impression of a promotional product was $0.005, compared to prime time television which was $0.018, national magazines […]
7 Hard Lessons Learned From Six Years In The Social Media Trenches
I started in 2006 with nothing but a blog, a dream and not a clue as to what I was doing. But it was a crazy time for everyone online. It was still the early days of the social media boom. Everybody was kind of playing with the new platforms the way a kid plays with […]