Whether you are a long-time small business owner or are just getting your feet wet running things, you may or may not have a firm grasp of SEO marketing. In either case, I can speak from experience in telling you that one of the ultimate negatives that can befall your company site is having stale […]
[Infographic] 10 Insights into the Mind’s of Your Customers
When it comes to using blogging to supercharge your business, there’s one thing you have to keep in mind: Loyal customers are your best marketing outlet! It’s true! Even loyal readers can be your greatest marketing channel: people love sharing brands that help them out and give them a great experience. With that in mind, do […]
Web Domination 20 – Must Have for All Bloggers
If there is one blogging and internet marketing related product I liked lately, it would have to be the Web Domination 20. I could tell you in few words how much I liked it and by just seeing the names on the product, I am sure you would agree with me. But first, let me give […]
Optimising Content for B2B Websites
For too long, marketers have been saying that content is “king” without really knowing what that means. Far too many marketers have produced far too much content that largely gets ignored. Far too many marketers don’t produce enough content., and far too few marketers realise the importance of communities in which to distribute their content. […]
Ask Great Questions to Connect through Social Media
In his book Stop Stealing Dreams, Seth Godin points out that the new economy is based on connections. The Industrial Revolution was all about productivity. Making things more… More units. More efficient. More profit. More viewers. More. More. More. The Connection Revolution, as Godin calls it, is not about productivity but people. It’s not about […]
Offline Marketing – It’s Not Going Anywhere!
Surveys consistently show that, while successful businesses close the majority of deals through contacts started through their websites, over half of those new online clients are first driven to the website by various types of offline marketing. Therefore, whatever business you may be in, it has lately become apparent that, even if you´re doing a […]