As more small businesses are starting to acknowledge the importance of online presence, an increasing number of blog posts are emerging about the benefits of blogging for small businesses. Small business owners are reading these anecdotal success stories from fellow entrepreneurial newbies and industry experts alike and, feeling overwhelmed with power and ambition, decide to […]
Utilizing Online Marketing From a Customer Satisfaction Providing Approach
The only source that generates revenue for the business is the customer. Every business is a customer of another business in one way or another. The satisfaction of a customer has direct impact on the bottom line of a business, the more happy and satisfied a customer, the more revenue will the business generate. The […]
Are Internet Marketing Gurus Taking Us for Granted?
Before you even think that this is “another guru bashing post”, let me throw up my hands and swear. No, this is not one of such posts. The thought that the IM gurus have been taking us for granted has been lurking in my mind for so long. I’m not even sure whether I should […]
Future Of Engagement: Monitoring the #SoLongVampires Audi Super Bowl Ad on Social Media
Sunday, February 5th was the Super Bowl, the championship game of American football. This year’s match-up was between two great teams and it proved to be an exciting game with the New York Giants upsetting the New England Patriots by scoring the winning touchdown in the final minute of play. However, the big game is as much […]
Big Brother’s Watching You
Targeting advertising to your audience is something that every advertiser or ad server works extremely hard to do. It’s expensive to create and put up ads, so why not make sure that they’re as relevant as possible for their viewers, right? This might make perfect sense on paper, but this philosophy is starting to lead […]
A Journal Log of My First $1000 Earnings
Don’t raise that eyebrow yet! I’m no online marketer and I promise you that you won’t end up clicking (or even seeing) a link that will lead you to an opt-in newsletter or six levels of overhyped sales funnels. No seriously. This is just me telling you how I got my first $1000. For real. […]