Content has been hailed as king when it comes to SEO and digital marketing for the past several years. It is true that relevant content is the key to pushing your site’s visibility further. It is also the primary building block that you use for every facet of your online business – from marketing emails […]
Schema WordPress Plugin for JSON-LD Structured Data
Google Structured Data has become an important SEO addition to every website since Google recommends the implementation of Schema.org markups to help its search engine to understand your content better, which leads to a better presentation in search results. What is Schema? Structured data refers to kinds of data with a high level of organization, such as […]
An Update on Latest SEO Tools
The year 2013 was marked with invention and innovations in a multitude of tools used for Search Engine Optimization. Established SEO giants like Majestic SEO, Raven Tools, and of course, Google rolled out a number of new products and services. Some also made pragmatic changes and upgradations to the already existing SEO tools. Here are […]
Search Engine Optimization Guaranteed To Work
There is only one kind of search engine optimization guaranteed to work —help search engines make more money. Search engines work by helping other people find what they want, so you have to produce content people want to consume, and then you have to help the search engine tell the consumers about your content. Sound […]
A 10-Step Plan for How To Recover From Penguin 2.0
If your site recently took a hit in the search engine rankings, there’s a good chance that you were impacted by Google’s Penguin 2.0 update. Rolled out on May 22nd, Penguin 2.0 was a continuation of the earlier Penguin updates designed to penalize sites engaged in abusive SEO practices. While the earlier, feared Panda updates […]
Will Classical Link Building Techniques be on the way out in 2013?
The release of the Penguin update saw webmasters overhauling their link building strategies and the rise of a new breed of SEOs who are figuring out more inventive ways of building links; there has been a paradigm shift from the business of building links to earning or attracting links. This has also led to people […]