Although at times it seems like we’re wading through an endless deluge of marketing and branding mumbo jumbo, some things do tend to stick. Three words: “Just Do It” Instantly, you know what company that slogan refers to. What other brand on earth has been able to create such a vivid, emotional branding message with […]
Why You Probably Shouldn’t Be an Entrepreneur
You don’t need me to tell you that one of the world’s most common gripes is “I hate my job”. “If only I were the boss, I could do a way better job!” say basically all of my friends stuck in the icy grip of a mediocre-paying corporate job. “You know, give it 2 years, and I’ll […]
F-Commerce at Play in the Field of Internet Marketing
We have all heard of the buzz behind having a Facebook page for our business, and if you don’t have one yet, shame on you! Facebook has over 900 million users, and most likely your customers all have Facebook accounts. You make a smart move by listing your business in an online directory such as […]
The Roadmap to Business Blogging
There are obvious differences between blogging for personal pleasure and blogging for a business. Sometimes staying on message as a business is important, or making sure your posting is relevant for your customers and clients, prospective and otherwise. This guide below is a great overview of all the steps necessary in getting your blog up […]
When You Should Hire a Freelance Business Consultant
Whether you are just starting out on the journey of launching your own business, or you have been in the game for a while and are looking to expand, drawing upon the experience and knowledge of a top business consultant is a tried-and-true path to success. When factoring in the costs associated with hiring a […]
The Business of Blogging
In the 21st century, traditional forms of publishing have been brought to their knees by blogging. The wonderful thing about blogging is that anyone can do it, but not everyone can do it successfully. Before you start putting your thoughts into the blogosphere, however, there is a method to blogging that will help you organize […]