You probably decided to start blogging to speak your mind, share your opinions, and to interact with others. However, anyone with blogging experience will tell you that creating an online community doesn’t end with a domain name. To reach your goals, you must cultivate a loyal and returning audience. Many novice bloggers fall into the […]
How to be a Blogging Pro
Blogging has come a very long way since it rose to popularity in the earlier part of the millennium. Blogs have evolved from being an online journal to a source of good information, product reviews, opinions, as well as entertainment. Blogging also became a helpful financial resource for a lot of bloggers as well as […]
11 Awesome Tips for ‘Business Casual’ Writing
I love how social marketing is allowing us to get to know businesses on a different level, but I think many business writers struggle with that happy medium between being professional and being approachable. While a relaxed, casual style is often encouraged in today’s social online environment, ‘relaxed’ has somehow been interpreted as ‘anything goes’ […]
To Blog or Not to Blog for Your Business Website
Why every business (including yours) should have a blog? Not to sound too cliché, but that really is the question that businesses should be asking themselves. To the educated blogger – we all know that although blogging started out as an online journal for many writers, it has since developed and continues to develop into a […]
3 Ways To Convert Visitors To Subscribers And Reduce Your Blog’s Bounce Rate
A lot of blogs (especially early on) will have a high “bounce rate”, or many of their visitors will click somewhere else after they have visited the blog. This mostly, in my opinion, is due to: A) The short attention span of most people. B) The use of “sharing” sites that link a lot of […]
How to Bootstrap the Crap Out of Your Blog
It’s all on you. Everything you’ve got is getting funneled into your blog. Unfortunately what you’ve got right now isn’t much. You need a graphic designer, a copywriter, an editor, a web designer, and you still need to be creating great content on a regular basis. Every time you turn around, you need “this” or […]