Cryptocurrency became a hot topic in recent times and more so in 2021. But as fascinating as it is, the crypto space is also challenging to understand and navigate. There are new developments taking place almost every day, and whether you’re a beginner or an expert, you have to keep learning to stay on top […]
Going the “Extra Mile” to Humanise Your Social Media Marketing
An everyday sale or complaint incident can become a memorable customer experience if you and your employees understand the “human” side of your brand. When coming up with creative social media marketing campaigns, marketers often get caught up in so many metrics and KPIs, that they forget they are humans communicating to humans. When Netflix […]
Top 11 Conversion Rate Optimization Tools
Some believe that traffic defines any online channel’s success or failure, namely – website, shopping portal, community forum, blog, social media handles, etc. However, most of us fail to realize that it is pretty much pointless to have high traffic if the bounce rate is high! So it isn’t the traffic but your reasonable website […]
5 Best Practices to Improve Your Ecommerce Store’s Customer Service
9 Strategies you Can Implement now to Improve your E-A-T Rating in SEO
About a decade ago, Google used to consider keywords as the only means to determine the rankings of websites for Google searches. But, as time passed, many websites started keyword stuffing, and this significantly hurt their user experience. Since then, Google has been coming up with algorithm updates that primarily focus on providing a top-notch […]
How Ecommerce Shopping Industry Sustained COVID-19 Pandemic
Shopping, be it for need or leisure, has continued to be a favorite pastime for the masses through the years and decades. After all, the thrill of finding new stuff that suits your needs perfectly or simply discovering a new product that you would love to give a whirl is in itself intoxicating for a […]