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Home » The Famous Blog » No-Brainer ‘Rules of the Road’ if You’re Going to Use Your Blog as a Platform for Biz

No-Brainer ‘Rules of the Road’ if You’re Going to Use Your Blog as a Platform for Biz

June 21, 2010 - Last Modified: April 1, 2014 by Cori

Blogging Biz Rules of the Road

OK… So you’ve started a blog.

Great.

What do you plan to do with it?

Have any goals? Got a purpose? Got a direction?

Got a blogging plan?

Alright, let’s backtrack a little bit…

Blogging entered the online world about a decade or so ago, when people discovered that they can effectively and even anonymously write just about anything they want to on their very own web pages.

Since then, blogging has kaboomed into becoming the online community’s P.Y.T., as in pretty young thing. It was thriving before SEO and social media saw the light of dawn, and still continues to generate a lot of content, buzz and debate even today.

Even more in fact, if we’re being honest. Blogging is simply exploding in popularity.

People have been trying to dodge the truth of the power of blogging for awhile now, but c’mon… they can’t do that forever. Gone are the days when a blog was just a personal diary.

And really, how many blogs are out there? They go well into the millions, and about 40,000 more crop up every day like a bunch of mushrooms in a cow field full of… well… you know.

But the real question is…

How many real, well-maintained blogs are actually in operation?

Chocolate for the one who guesses right!

Yep, you got it.

Those millions I mentioned before quite suddenly shrink down to a couple hundred thousand, if that. It’s so easy to set up and start a blog, but the hard truth is that keeping it going is a different matter altogether.

So let’s talk about your blog now.

You have a nice eye-catching layout, a snazzy blog name, and uber cool looking banners in your sidebars. All of that is great.

But that little area where content is supposed to sparkle and shine? I’m seeing nothing but a gaping hole of jack sh*t because “oopsie”… someone bit off more than they could chew and didn’t have a battle plan in place. They decided it’d just be ‘cool’ to have a blog, but had no idea what they might actually do with it. Nor did they realize the kind of work maintaining a blog actually entails.

People… setting up a blog without a purpose dumb. And setting up a blog without a plan on how to maintain it is even dumber. You can’t simply set up a blog, populate it with a few sentences, and then cross your fingers hoping that someone will find your skimpy content interesting to read.

If you’re blogging to compliment your business or even blogging as a platform for your business… lots of fresh and relevant content is vital to the health and success of your blog. Skimpy and/or gaping holes of nothing simply will not do, despite how pretty the frame is.

While I am the first to admit I’m relatively new to the world of blogging, especially when some folks I know have been around since blogging’s inception… I’m smart enough to recognize that there are blogs, and then… there are blogs.

You catch my drift?

And the one common theme of all of those blogs is that content is the featured dish. Blogging is not a bunch of magic tricks or smoke and mirrors. Pretty don’t make a good blog. Neither does cool.

Hard work makes a good blog. And the only trick you can count on to help you stay alive in this seething mass of blogging frenzy is fresh, relevant, killer content your readers can go ga-ga over.

With that said, I’ve put together three simple ‘rules of the road’ if you’re considering jumping into the blogging pool with the rest of the little swimmers. This is a list that reminds me every now and then what I should be doing every time I feel like goofing off instead of posting new content to my site.

Mayhap it will work for you too.

Then again… mayhap it won’t. All depends on why you really started your blog in the first place.

Rule number 1: Decide on what you want to write about, and stick to it.

blogging your way

Digressing halfway into a story is good if you have the time and the venue for it, but your blog is just the wrong place to wander off topic and take the scenic route (at least don’t wander too far off topic at any rate).

The online community is made up mostly of busy, on-the-go types, who want their value right now… and they don’t usually have time to listen to you rant about the barista giving you the wrong cup of coffee earlier this morning. Unless of course it relates somehow to the amazing dose of value you’re about to serve up to them.

Digressions are excellent if they make your point clearer, but if they only serve to muck things up, then hot damn, get to the point already. For many folks, it can be quite irritating to read a 3,000-word tome that wanders all over the place, when all the relevant parts could have been shrunk to only a thousand words. People don’t like to have their time wasted. I know I sure don’t… how about you?

If you’re blogging for your business, sandwiching your real content with irrelevant or repetitive stuff will only distract your site visitors and eventually turn them away.

Rule number 2: Blog, blog and blog some more.

blogging blog

A serious blogger is one who updates his site regularly with good quality content. Now that doesn’t mean you have to post 7 days a week. But it does mean pick a fairly regular posting schedule, and stick to it as much as humanly possible.

I know you have your hands full with running your business on your own, but you simply have to find time to come up with new things to say on a regular basis. Either that or consider hiring a ghost or bringing on contributors.

If your last post is at least a week old, then you haven’t been paying as much attention to it as you should. Brainstorm ahead of time for new topics if you’re the type (like me) who doesn’t write well without a solid idea of what your fingers will do when they land on the keyboard.

Your blog is like TV, sort of. People like to have the TV on when they have breakfast so they’ll be in the know once they get to the office. Well, your blog visitors also love to be in on the latest and juiciest things about your niche or the online world in general, so give them something to smile about every time they visit your site.

Take it easy, though—your blog shouldn’t be your personal pitch page… it should be primarily about your readers. It’s a way for you to connect with your customers and clients (or as Abby likes to say “Your right people”) and update them on the latest happenings in your business and niche. It’s also one of the best ways to reach out to the bigger brotherhood of online fanatics like you, reach new people, and let them know about you and your brand.

Rule number 3: Turn your content into something that will really get people coming back for more.

blog luv

Like I said, there are new blogs popping up all over the place. Some good, some not so good. And there are a good number of people out there who are turning their blogs into something akin to a major publication.

They’re spewing out content into the digital world at a mind boggling rate. Text, videos, photos and more abound in the online world in numbers reaching the hundreds of thousands every day. We’re humans after all, and we pretty much have the market on churning out ideas cornered. (At least last I checked!)

And it’s not even your real problem here. Your problem is to make sure that your content turns heads and makes people do double-takes after landing on your site. Your problem is making sure that the content you provide readers is so insanely useful, entertaining, or informative… they simply won’t want to go anywhere else to get it.

How you do this is entirely up to you. It’s no easy task, I know, but it doesn’t take a Hercules to accomplish it either.

Again, you have to focus on your niche and think about what you want to say in it. Plan your blogging strategy, and be passionate about what you’re sharing. Delineate what makes you cooler than school, head and shoulders above the other guy. And then?

Start writing already, because in the blogging realm… awesome content is what makes the world go round. ‘Nuff said.

Warm regards,

C

image credits: the road, lights

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Filed Under: Blogging, Online Business

About Cori

Follow @BigGirlBranding

Cori is a wildly hire-able freelance ‘ghost’ as well as the creative brains and dubious brawn behind her blog Big Girl Branding. If you’d like to harness her creative brains and dubious brawn to guest post on your blog, just stalk her on Twitter and ask her. I’m “almost” sure she doesn’t bite. Well… like 95% sure.

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{ 65 Responses }

  1. Chadrack says:
    A great article and some useful tips. I staying on topic to be one of the greatest challenges. Most blog readers who care to come around and leave a comment are always looking to read blogging tips. If your blog does not cater to this crowd you may just want to from time to time put in a little content to keep them coming. Thanks sharing.
  2. Gina says:
    Wow. That's a lot to swallow all at once, but definitely true. Foreboding and exciting all the same.
  3. Paul Tech says:
    Blog, blog and blog is great advice as you cannot succeed without discipline. But sometimes you may suffer from blogger fatigue by writing content without seeing results in traffic. So I guess you gotta temper blogging with some promotion too.
    • Cori says:
      Most definitely Paul.. I think both are equally important, because a blog is nothing without readers. :) c
  4. Jason Jumat says:
    I like your tip about blog, blog and blog some more. One of the most important things to keep in thought is that getting more visitors to your website (in this case your blog) will come from your variety of posts you made. The more, the merrier. And obviously you should socialize, using social media sites and networking sites.
    • Cori says:
      Thanks Jason! :) I agree, the more the merrier! lol And I've no idea if this is true or not, but I read some where that search engines don't even begin to take you seriously until you've got at least a hundred posts. So if search traffic is what some of you are after, I'd say it behooves to post a lot. :) c
  5. Kristi Hines says:
    A plan is definitely essential. If you write one post, and then have no idea what to do next, you aren't likely to get that far. But if you sit down and think of about 10 topics to write about, and start writing about them (maybe 2 - 3 every week to start) then you will have a good foundation to start on. Then be sure, after you get the first week's worth of posts in, to start promoting - find bloggers in your niche and get to know them via commenting and connecting socially. Don't expect it to go supernova at first - it takes time to build a good blog and a great community. Just give it time and learn from your readers as to what they want to see answered next in your posts.
    • Cori says:
      Exactly Kristi! :) And it's also good to keep your blog posting sort of cohesive when you write several at a time, because they're each fresh in your mind, and you can refer back to them and mention them in future posts, etc. Something I need to practice more often in fact! lol c
  6. David says:
    Lovely article - I never tire of hearing how I am one of those with staying power who still writes articles for his blog while most others are falling by the wayside. When I started blogging I was worried how I would sound and how I would come over to my audience. The fact is that simply writing, writing, and writing some more brings its own rewards, quite apart from the numbers of readers. It's an old truth, but in blogging, I have found that the process really is as important as the result.
    • Cori says:
      Hey David! Thanks, glad you liked it! And most definitely, the process is just as important. I find writing a really kick butt post gives me a distinct feeling of satisfaction. And the more I write the more I find that feeling, so it is like a reward in and of itself. lol c
  7. Dr Joe says:
    Love this article. Dazzling photos, especially the one with the landscape melding into the eyes. Your 3 points are excellent. I'm a business trying to blog. My intention is capture slices of neglected online real estate in my industry. While everyone else is promoting services and themselves, I'm speaking about things the others forget to mention - like why people hate dentists.
    • Cori says:
      Thanks Joe! Nice blog btw, I like the layout. :) Glad you enjoyed the post and thanks for taking a moment to comment. And I think people hate the dentist as a knee jerk reaction because it's something we feel we 'should' do. lol c
  8. Caitlyn says:
    Thanks for the great article, Cori. We have several sites and running them as a business and monetizing in effective, and non-spam ways, is an essential and useful topic. In the end, as you say - it's all about content. The right content in the right niche, and whether or not you have ads or sponsors...the traffic will come. Thanks for the motivation and pointers! Keep it up and keep in touch! All the best!
    • Cori says:
      Hey Caitlyn! You're welcome, glad you enjoyed. :) Content definitely reigns supreme, whether we like it or not. lol Sounds like you have your hands full with several sites! Appreciate you taking a moment to comment. c
      • Caitlyn says:
        Waaaay too many. I went a little nuts about 6mos ago when I discovered blogging, domain buying, and all that! Now here I am with very little experience designing sites - but having a great time - and about 50 domain names. Luckily, the past 6mos has really taught me to find a subject I love and focus on that, rather than 10 different sites... So I'll be cutting down on what I do, narrowing down to a niche I'm actually passionate about...and using other sites I have to learn more about building my own websites, SEO, online business...etc. But hopefully next month I'll take over my main .com and just focus on that. I've got about 100 different theme variations I'm trying to choose between offline; I don't want to put it up and start posting until I'm totally content, and I'm NEVER content - especially as such a newbie to all this! Anyway, before I write a novel, thanks for the reply and hope your week is going well! Take care!
        • Cori says:
          Yikes! Lol.. I used to be right where you are! :) Waaayyy too many domains. Definitely pick one that you're passionate about and focus on it first at the very least, until it's profitable and doing what you want it to do. And careful of getting bogged down in everything being 'perfect'. In fact I've got another guest post going out soon, lol that discusses that very topic! Themes are great and it's fun to get lost in designing a sites layout and tweaking how things look, but the design in the end likely won't be what achieves your goals, the content will. So pick a nice theme you can live with, at least for now until you really get going, and then start getting that content up and those spiders crawling. Then any domain you don't absolutely love or have definite ideas for the future for, consider selling them off, so you don't get too distracted one day when you're bored, lol and decide to start working on another! :) Pick a focus, find out what works, THEN lather, rinse, repeat as much as you think you can handle. And that's me, taking a leap from my soapbox for the day. Weeks been great btw, catching up after being sick. Hope yours is spectacular too, good luck and keep me posted on how things go! c
  9. Dennis Edell says:
    My story is not new, for sure. I was one of the ones that started almost from the beginning and #1 held me back for several.....years. Thankfully I do believe I have found my "niche", so to speak. :)
    • Cori says:
      Well good for you for finding your 'niche'. :) Everyone has one, it just takes some digging sometimes to find it. And I think almost every blogger eventually goes through a period of transition where they realize what they're blogging about might not be what they REALLY want to blog about. Kind of like going to college and changing your major a few times. Only it's the college of the 'net! C
      • Dennis Edell says:
        And it doesn't cost 100K every 3 months. LOL Seriously though, this is at least one reason I do what I do now. No one should have as long a "transition period" or have to dig as big a whole as I did, before it hits.
        • Cori says:
          True dat! LOL I'm paying back a nice hefty $40,000 student loan at the moment.. such fun. :) But you're right, long transitions can be trying.. if you can avoid it and find your place in the bloggosphere sooner rather than later, you're all the better. But don't beat yourself up about it too much... at least you finally found it! Some folks just don't.
          • Dennis Edell says:
            Oh I'm fine with myself now, very happy. Now if I can save even 1 person a couple years of it...perfect.
            • Cori says:
              Well if it's a goal, I'm certain you'll make it happen. And you'll be blessed mightily for it, I've no doubt. :)
  10. Zack says:
    People really don't realize how much work a blog is. Seems like you have a fast list of to-do's that build faster than you can get them all done. They are powerful though if you put in the time.
    • Cori says:
      Yep, definitely not something I'd dub 'easy'. lol And to-do's can definitely pile up if you're not on top of them, and don't keep some sort of loose schedule of what you want to accomplish each day for your blog. As a matter of fact, I've got quite the list of to-do's myself since I was sick the past two weeks. Yikes, thanks for the reminder! ;) C
  11. Colleen says:
    Very good article Cori. I like it! Another rule should be to not forget about the search engines. I know we should focus on readers, but a properly optimized title and article will generate a fair share of search traffic.
    • Cori says:
      Thanks Colleen, glad you enjoyed it! :D And you're right, search traffic is important too, although admittedly it's not always my primary focus. I make sure the basics are done to optimize the post and page, and that's about it. But generally my posts are longer, and because of that and doing the basics, about 25% of my traffic is now search traffic. So definitely it's important to give it some focus! Thanks for dropping by to comment hun. Warmest C
      • Colleen says:
        I only wish 75% of my traffic didn't come from search. Nice work Cori. Our problem is, no one is interested in real estate until they want to buy or sell their home! :(
        • Cori says:
          Very true... maybe you can create a category or slant some of your blog posting to home decorating or enhancement.. maybe in prep for sale or for rental... simple things you can do to make a home more visually appealing to potential buyers, or to increase the value of your home in prep for a sales, etc? I'm not too up on the real estate biz, but with a little creative thinking, perhaps you can think of a slant to get people visiting more, and target some good long tails in your content.
  12. Surender Sharma says:
    Hi there, You have collected really stunning points for bloggers. Yep yep Helpful............
    • Cori says:
      Hey Sharma! Thanks, glad you enjoyed it! :) C
  13. Asad says:
    Cori,you have made some good points here. There are million of blogs out there in the blogosphere but only a few of them are made for some purpose or goal.Many people want to start a blog and want to become rich within night.They don't realize this is not gonna happen without strategy and marketing.Passion and patience should be present in you to become a successful blogger.
    • Cori says:
      Hey Asad! Much agreed, passion and patience! They should be the blogging buzz words. lol So glad you enjoyed the post hun, thanks for the comment! C
  14. Tia says:
    Of course it depends on what you mean by "business," but people who use a blog to engage customers or market their businesses face very different challenges than those of us who provide advice and instruction. The motivation to keep going goes away when readership is low, and to choose the right things to say can be incredibly difficult. To date, the blogs I find most successful are blogs about blogging or blogs about social media. Small business owners see them and think, that can be me. I personally think we need to provide more realistic expectations for them. I think that they start off on the right foot but get discouraged when they see "nothing" happening. They need a more appropriate set of metrics.
    • Cori says:
      Hey Tia! By business I mean bloggers who use their blogs to engage their customers and market, yes, but also bloggers who use it as a platform to launch other things (ala Chris Brogan) or who use it as a business model itself to sell products, (ala Darren of Problogger). If you're using it in any sort of capacity with authority or 'perceived authority' then I would say these are some good guidelines to keep in mind. :) But I definitely understand that motivation can waver when it seems no one is listening, I've gone through that many a time myself. For me, I take it as a sign that I need to redouble my efforts until I've built exactly the sort of blog and community I'm aiming for. (I'm stubborn that way. lol) And I agree it does seem that social media and 'blogging' blogs are most successful these days, simply because social media is such a hot topic being bandied about. People figure 'Oh I can write about that and then I'll have a popular blog too and everyone will love me'. The problem is it doesn't exactly work like that, and there is a lot more work involved behind the scenes than most new bloggers realize. Being a fairly new blogger myself, I was of the mentality that blogging was easy too when I started, until I realized it wasn't. lol But like I said, I'm stubborn and I fell in love with it, so I've committed myself to nailing it. :) Not to mention I think a lot of people are inherently lazy (self included)... and often start blogging for the entirely wrong reasons, looking at it as just another way to make easy money. But reality is a blog will not make much money all on it's own, at least not for a long time. So you need some sort of business model behind it if that's your goal. And most folks don't have that. :) Or they start blogging because it's fun... then realize people are making money doing it but can't understand why they aren't and don't know the steps necessary to change that. Know what I mean? Sheesh... another blog post all on it's own! LOL
      • AJ says:
        I actually enjoyed reading this comment more then your blog post (no offense), it seemed more natural. You make a solid point. Many there are millions of blogs but only a hand full actually make it to the front page of Google for the good keywords and most only spark up about 1-2 comments per blog post...Now this isn't much of a blog is it? Personally I do not have the time ( I'm not lazy) to run a "successful" blog, so I pretty much have what I call a "blog" on my site, but it is mostly for content...Once I get the time, I will have all these nice content to work with. =) Blogging does take time. And in fact a lot of what I consider to be blogging isn't even writing articles, actually it doesn't even involve your site. To be a great blogger you need to build up a great community. You will be focusing a lot of your efforts connecting with others and reaching out via social media, forums, other blogs...etc. Everyone has great ideas and huge expectations, few of us actually have the patience.
        • Cori says:
          LOL...thanks AJ! :) And you're right, blogging is about the writing, the networking, the marketing, all of it wrapped into one time consuming little burrito. And I know PLENTY of folks who simply don't have the patience for it, or they hate the writing part but love the social networking part, or vice versa. In fact they're usually my clients, lmao. In the end, blogging simply isn't for everyone, and unless you're doing it because you love to do it... your probably in for a pretty hard fall. Thanks for your thoughts AJ! C
  15. Jason says:
    Wow Cori, this is your second post that I was able to read (the first one was from kikolani) -- and I still find it impressive. Well, I just have to read this one because I'm planning to make my own personal blog this week. "Passion" is the key to succeed with this, and I think most of the successful bloggers have that. Thanks for the other tips, will certainly keep that in mind :) Regards, Jason Acidre
    • Cori says:
      Hey Jason! Wonderful to see you here as well! :) Awesome you're taking a leap to start your own personal blog... I'm sure you'll do wonderfully... just take everything you're learning and use it for massive action and you'll be great. Drop by BGB sometime and let me know how it's all turning out for you. Thanks so much for commenting hun! C
  16. Dev says:
    Hey cori, Awesome Post. Glad to see you here. I really like the last point" Turn your content into something that will really get people coming back for more." Great. You're really doing awesome job cori. Thanks for sharing this great post. ~Dev
    • Cori says:
      Thanks hun! Fancy seeing you here. lol :) Glad you enjoyed! Warmest C
  17. Nabeel says:
    Hi, Glad to see your post here too (after blogussion). “For many folks, it can be quite irritating to read a 3,000-word tome that wanders all over the place, when all the relevant parts could have been shrunk to only a thousand words. People don’t like to have their time wasted. I know I sure don’t… how about you?” I completely agree with this statement. I find reading long posts really boring and taking up too much time. They could have been made a LOT shorter. But I guess this is an art too. You might have read the post on CopyBlogger (copyblogger.com/brevity/), which mentioned that sometimes it is harder to write short, to-the-point posts, than longer ones. Kindest, Nabeel P.S.Your ‘part 2′ post on Blogussion is somehow not showing the comment option. We are unable to comment on it. P.P.S. Sorry Hesham, I forgot about the KeywordLuv Plugin. Please ignore my previous comment, which is under moderation.
    • Cori says:
      Hi Nabeel! Good to see you here too! lol :) You're right I know of many folks who prefer shorter posts, and then there are many who prefer longer. I tend to gravitate towards writing longer ones myself, but try to stick to topic as much as possible. It's much easier to read a long post when it flows into itself and carries the reader along than when it bounces around all over the place and jars the reader out of the 'reading zone', lol. :) Just sent a note to Alex regarding the Blogussion commenting issue, thanks for the heads up. Appreciate your comment hun! c
  18. Kimi says:
    To me, it is a bit hard to make a content that make people will come back again, but i am trying and still trying..My blog's niche is unfortunately making people learn something and it's possible they won't come back. But i am at the moment expanding on giving some other tips, and hopefully it will work out :)
    • Cori says:
      Hey Kimi! Is your blog on your own domain there? I'd recommend putting it on something with wordpress in the name, or if you plan on covering more than just wordpress something a little easier/catchier to remember. And sprucing up the design a bit so that your content is more 'browse' friendly... the google ads directly to the right sort of throw me off a bit, and your header, while pretty, is big and doesn't tell me too much about your site. Also, be sure to break your content up into easy to read paragraphs.. I notice some of them are in quite long chunks which is hard on the eyes. :) (like this comment for instance, it's broken into 3 smaller paragraphs.) Other than that I think you've got a good blog started, and with a bit of refining, I'm sure it will continue to grow.. even when we dislike learning 'techie' stuff... many of us still find it necessary! lol Kind of like eating your vegetables! ;)
      • Cori says:
        Ps.. Just my two cents by the way, hopefully you find it helpful despite not having asked for it. LOL :D Warmest C
      • Kimi says:
        Cori! Thank you so much for the reply and brilliant review. 1. Domain, yes, that's my own domain, i was too greedy wanted to have two blogs in one domain, your idea is very great, and that's what i regret too, however i won't change the domain name because i don't want to have lots hassles to move domain, redirect the posts etc, too much stress lol. 2. The google ads (haha) I will reduce it, but that's the only way to earn from my blog now lol..but i will remove in some places. I also agree it's too much.. The blog header, yeah, those images is beautiful, reminds me of my home country..but i also agree it is too big. Won't remove it for now, as it will mess up the css lol..no time to fix :( 3. I immediately apply the paragraph stuff, you are absolutely right! Thanks for this one, i am so happy to see the breaking paragraph in my blog :) Thank you again Cori, all the best to you :D
  19. Anwar says:
    Cori, The 2nd picture under rule number 1 is incredible. The picture alone communicates the main point of this article.
    • Cori says:
      Thanks Anwar! I actually can't take the credit for that little gem. Hesham found it and added it, I found the first! lol Glad you enjoyed the post, thanks for commenting! C
      • Hesham says:
        As I said! it's the inspiration by your amazing article Cori, I just love it!
        • Cori says:
          :) Well very well done my friend. I love it too! Glad to see the rest of your readers do as well, images that fit are important for the more visual readers. C
    • Hesham says:
      Glad you like it Anwar, I was really amazed by this painting mix with an amazing graphics work! it's the inspiration my friend, and glad to hear that this image is attached with the soul of this awesome article! Thanks you for stepping by, and have a wonderful day!
  20. DiTesco says:
    Solid rules. A blog can't live without them, and if you don't stick to these rules your blog will die. The problem is many people will read this post and many people will agree to it too. Thing is, how many people will actually put into "action" what they are learning here right now? That's the key, take action and you will be amongst the few who will succeed. kudos.. simple rules and yet powerful results when implemented...
    • Cori says:
      Hey DiTesco! Agreed, NOTHING is going to happen if you don't take action on the things you learn, whether from here or elsewhere. Read, Learn, Take Action. In that order. :) Thanks for the comment! C
  21. James Pruitt says:
    Thanks for this great post. I agree with knowing what you want for your blog. At the same time,you need to be flexible enough to change as your goals and priorities change. When I started my IM blog, I had no intention of turing it into a business blog. My goal was to keep my online friends up to date on what is going on with my business. now, a year later, my goals for it, and what I am doing on it have changed. so decide what you want, but be willing to change it if it isnt fitting in with your plan. One thing that helps me is keeping a whiteboard on my wall. every sunday, I lay out my blog posts, brainstorm ideas for posts, and lay out when they will be posted. Then, as I make each post it is removed from the board.
    • Cori says:
      Hey James! You're welcome, glad you enjoyed it! And you're right, being flexible in where you want to go is important. I definitely didn't start out writing about entrepreneurship, but BGB sort of morphed into that. In this post I'm talking more about individual posts, trying to stay on topic when you write rather than veer too far off course or bounce all over the place. Nothing worst than reading a blog post that makes you go "huh?" at the end of it. And NOT in a good way. lol And I have a whiteboard as well that I use sometime for brainstorming or just for laying out some long term goals. Mind maps work equally as well too. Thanks so much for commenting! Warmest c
  22. The Bad Blogger says:
    One thing I had learn through all this years that's so damn important was... "not getting prepared and than start but to keep moving even if your prep isn't ready yet." Many people stuck at rule number 1 and believe me... that is the one that almost kill every new comer into the blogging sphere ---> "what should I blog about?" I feel the number 1 rule should be ---> "Just write whatever that comes to your mind" because it is not the "mediation" or "thinking" or "preparation"of what to write will ever make you stick to what you will write but "movement" of what you write that will bring on the ideal of what you are suppose to stick to. As a general rule, it is movement that produce expertise, not mediation or thinking or preparation. Well, that's what I usually do.... write and write and write till you get to know what you write at your best, that's when you know what you should stick to.
    • Cori says:
      Excellent advice! I think that's why 'free form' writing is so good at pulling you out of an inspiration rut... you just keep writing and writing, and it's the movement and process of writing that ends up pulling you out of that slump and striking inspiration into your soul. So engaging in a few writing exercises before you write a post and hit publish may be just the ticket. :) Thanks for dropping by to comment hun! C
  23. John Paul says:
    Great post Cori, and TY for the add :) Blogging is changing everyday, the bloggers that will succeed are the one's that can role with change and apply it to their blogs.
    • Cori says:
      Hey there John! You're very welcome. :) And agreed... rolling with the punches should be like a life motto, lol not just blogging! Thanks for dropping in to comment! C

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