Surveys consistently show that, while successful businesses close the majority of deals through contacts started through their websites, over half of those new online clients are first driven to the website by various types of offline marketing. Therefore, whatever business you may be in, it has lately become apparent that, even if you´re doing a […]
A Quick Guide to Product Recommendation Engines
There’s a high possibility that you’ve already been to a site which has a product recommendation engine installed. In fact, if you have already tried purchasing something from an online retailer or have participated in an auction on the web, then you might have actually seen these engines in action. When you visit an online […]
Blogging for Small Businesses – Starting with a Bang
As more small businesses are starting to acknowledge the importance of online presence, an increasing number of blog posts are emerging about the benefits of blogging for small businesses. Small business owners are reading these anecdotal success stories from fellow entrepreneurial newbies and industry experts alike and, feeling overwhelmed with power and ambition, decide to […]
Utilizing Online Marketing From a Customer Satisfaction Providing Approach
The only source that generates revenue for the business is the customer. Every business is a customer of another business in one way or another. The satisfaction of a customer has direct impact on the bottom line of a business, the more happy and satisfied a customer, the more revenue will the business generate. The […]
Here’s Something You Can Do To Increase Your Landing Page Conversions
If there’s one thing that smart marketers always chase it’s better landing page conversions. Having our landing pages convert better is something that we all strive to achieve as internet marketers, but why is that? Let me illustrate why you need to worry about this: Imagine you’ve got a product that sells for $50 and […]
Are Internet Marketing Gurus Taking Us for Granted?
Before you even think that this is “another guru bashing post”, let me throw up my hands and swear. No, this is not one of such posts. The thought that the IM gurus have been taking us for granted has been lurking in my mind for so long. I’m not even sure whether I should […]