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Social Media Monitoring Tool Video: How Can SMM Jumpstart Your Writing

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Social Media Monitoring Tool

Social media monitoring tools: Every blogger has been there before. You have a deadline coming up at the end of the day and you need to get a post out but you don’t know what to write. So you decide to cobble together another “how to” guide on a beginner-level topic, knowing your readers will notice and a few will like your blog less for it.

But hey, at least you have that post out of the way! However, if you had used a social media monitoring tool, you could have found out what people are talking about on social media and written an article accordingly. In this Future of Engagement video by Murray Newlands, you can see how he uses social media monitoring and what it can do for you:

[youtube=http://www.youtube.com/watch?v=n4a72N5Toxg]

Social media monitoring tool: A marketer’s best friend

Marketers use social media monitoring tools even more than bloggers. They can be used to see how well an online marketing campaign is doing by looking at what people are saying about that campaign across social media channels.

That is what Newlands uses Alerti for in this episode, but he also uses it to help find things to write about. As a result, social media monitoring tools can be used by both online marketers and bloggers to better understand their audiences/customers and adjust their content/campaigns accordinly.

About

Murray Newlands is a successful social media consultant that runs the international marketing media agency Influence People, based in downtown San Francisco, and has a proven track record consistently delivering desired results to his clients.

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{ 17 Responses }

  1. Lee says:
    Hi I haven't used social monitoring tools at all yet too be honest I have been slow to use social media at all. I know this sounds silly as to how important it now is. Just haven't had the time most things are up and running now so I have more time to explore social media and having as many aids in you hands to use is a big bonus. So thanks for the info lee
  2. Jerrywhyte Obamwonyi says:
    I am a blogger i use this social media monitoring kind of alot, and on social media channels my results has been awesome. Its feels so good to get users funnly and actively engaged
  3. Svetlana Koslov says:
    This is awesome as I've been guilty of not not knowing what to post to keep my readers around
  4. Samuel says:
    Social media motoring tools can have its place on the journey to success. Choose to monitor the social media platform that you engage the most with.
  5. Mike says:
    Everyone uses social media these days. It is second nature to add +1 buttons to websites and people use them without thinking about it much. But monitoring everything social related is still something most people don't do and that needs to change, thanks for the tips.
  6. Shelly Roberts says:
    Thanks for heads-up the social media monitoring tool video tutorial! I inspired a bit though I have that found useful tool for social media monitoring. Keep it up! :)
  7. Ayaz says:
    I didn't try any social media marketing tool before but its seems nice to me and I think I will give it a try.
  8. DPaul Walters says:
    Hi Murray, Great information and resource, just added Alerti to my favorites. I'm using HootSuite right now (low cash investment)...
  9. Sara says:
    I have read many good posts about social media but social media monitoring tools and more specific Alerti seems very good and innovative.I want to try it.
  10. Bishwajeet says:
    Never tried any social media monitoring tools,this seems quite nice will give it a try.
  11. Dan says:
    There are times really when you need to write for your blog and nothing comes to mind what to write about. I try to check my Google Reader to see the most discussed topic in the blogosphere to help me out. But sometimes, all aspects of the topic has been discussed already. It's my first time to hear these tools, definitely will try them out.
  12. Trung Nguyen says:
    I've never used social media monitoring tools before, even I didn't hear it, so now I will try to use it, hope it will be working for me.
  13. Rashmi Sinha says:
    Hm a different post that shows a solution to a very common problem of bloggers.."I HAVE to write something!!!!!" I will definitely try this software out. I will return to post my opinion
  14. Alex Geeks says:
    Alerti looks like a great tool for monitoring social media and the most pleasant that its free.
  15. Mushfique says:
    Will be trying Alerti out ! Just subscribed for the free version ! Already starting to feel that I'll like it !
  16. David Mitchell says:
    Hi Murray, Social Monitoring are a great time saver, it would be so annoying having to check each network individually, I personally use Hoot Suite to save time :) Thanks David