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Home » The Famous Blog » Future Of Engagement Episode 2 with Chase McMichael

Future Of Engagement Episode 2 with Chase McMichael

January 4, 2012 - Last Modified: January 4, 2012 by Hesham Zebida

Future Of Engagement

While companies and brands spend a lot of money on social media, most of their resources and efforts are wasted, and practical they are not getting enough interaction from their followers or “clients”. That’s a big challenge indeed as the game has changed! Today, social media consultants and managers are not really into “follow us” or “like us” strategy, I mean who cares about numbers if there is no engagement, so they are staring to focus more on “engage with us” strategy as a way to add a human touch to the relationship between brands and consumers.

Murray Newlands interviewed Chase McMichael the founder of InfiniGraph.com about how to find out brand’s big challenges when it comes to social media, who our influences are and what’s their interest, and much more.

It’s really useful to have an answer as this will help brands to set their social media goals.

[youtube=http://www.youtube.com/watch?v=ivbWmNCU4Js]

P.S. This video is  part of the Future Of Engagement series by Murray Newlands, which Famousbloggers.net took a media partner place to bring it to its readers.

I hope you enjoy the interview, and till next time!

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Filed Under: Online Business, Social Media

About Hesham Zebida

Follow @hishaman

I create websites with WordPress, and I develop Schema Plugins to help SEOs. I am a social network lover. I am also the night creature who works hard to keep this project up. Owner and founder of the Famous Blog.

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{ 4 Responses }

  1. Jim Syyap says:
    I learned something new today. Thank you for sharing!
    • Hesham Zebida says:
      Hey Jim, you are welcome!
  2. Ryan Biddulph says:
    Hi Hesham, Set up a 2 way street. Important note here, for people who want to be successful online. Stop broadcasting. Start listening. Ask questions. Offer answers. Chat. Tweet your links but make sure to engage, no links. The more you engage the more you connect, the more connections you make the more your home based opportunity grows. Thanks for sharing! RB
    • Hesham Zebida says:
      Thanks Ryan, I think this should help with out business goals this year, I appreciate your input.

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