I know, I know, you are sick of hearing crickets serenading you with each successive blog post. I have been there. I must have written 500 posts before anybody knew who I was. I was a stranger, a loner, and a dingbat, honestly, because I refused to follow simple steps which make successful bloggers…well…successful. You […]
Why Bricks and Mortar Businesses Need Blogs Too
When a new client asks me what is the most important thing they can do to get more traffic to their website I always say, without hesitation: Blog! The reasons are many, but one important reason is the proliferation of Smartphone technology. Smartphones and mobile devices are outselling personal computers today. And, according to Pew […]
5 Reasons You Should Write About Topics Covered Elsewhere
One of the things that often comes up as I am suggesting blog topics for clients is “Why should I cover this topic when it’s been covered by other blogs?” It’s a great question – most businesses and bloggers think that they should only write about things seldom covered. While you do want to cover […]
Promoting Your Blog Using Social Media
Social media marketing is a great way to promote your blog or your business. Many business owners and bloggers consider it a bit of a chore and a very time-consuming way to undertake marketing — it doesn’t necessarily bring fast results. Social media marketing tends to be something of a long game and it’s more […]
The New Blogger Habits that Can Hurt Blog Ranking
When you have a new blog, you need to do something for it. Yes, you need to increase your blog ranking so that you can get more organic traffic coming in. Additionally, if you are a new blogger, you should make sure not to make any mistakes that will keep your blog ranking in low […]
How Does Posting Fresh Content Help SEO?
While the inner workings of the algorithms that govern how a website is ranked on Google or other search engines are kept as closely guarded secrets, there are trends that become apparent over time and through experience. One of these is that the “freshness” of your content matters. Your content has a bigger upward influence […]