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linkedIn Influence Tips for Businesses, No Matter What!

February 27, 2011 - Last Modified: March 25, 2011 by Hesham Zebida

Most of us wanted to jump into the LinkedIn world and learn how to get the most of this huge network for opportunities. LinkedIn is one of the biggest networks for businesses on the internet! But LinkedIn seems to be more complicated than any other social network out there (at least for me!) I admit that I’ve struggled a lot and I haven’t had a good chance to learn how to get the most of LinkedIn for my online business!

LinkedIn is growing as the best choice for Business-to-Business (B2B) Sites. I found this Social Recruiting Survey at Jobvite that shows Linkedin on the top of social networks for recruiting at 2011. Results were the following:

83% will recruit in social networks this year
46% will spend more on social recruiting
36% will spend less on job boards
80% review social profiles

A couple of months ago, my friend Lewis Howes asked me if I am interested in LinkedIn training. My reply to him was “Of course, I would love to! I have actually wanted to learn how to use LinkedIn for a long time! I am also sure that many of my blog readers would love to!”, I asked Lewis to drop me a line when his LinkedIn training course is ready so I can share it with you.

Finally, Lewis put together an awesome training. He calls it the LinkedInfluence! I must say I am impressed by the information in this course, and especially the fact that it has 25 videos with massive information that I never knew before. To me, implementing these tips is a really big step towards better business results from LinkedIn.

The LinkedInfluence training course has 4 modules so far with 25 videos that focus on:

Laying the Foundation
Growing Your Audience
The Next Level
Building Your Company

So, no matter what you do or what you would like to do, no matter what your niche is, the LinkedInfluence training is absolutely for you!

I am inside the training now, and I watched all of the 10 videos in the first module. I will continue the rest of them this Sunday.

1- Laying the Foundation

LinkedIn is the most powerful business related social network to help you generate more leads and sales from the most powerful and affluent professionals in the world. Lewis Howes Started with the “Laying the Foundation” module that teaches how to navigate LinkedIn, optimize your keyword ranking, customize your public profile link, utilize social media integration, fill out your profile the correct way, plus givies his recommendations for you as a member of the LinkedIn network.

2- Growing Your Audience

This module explains how to build your email list and grow a huge audience fast. It covers how to add connections, use automation inside LinkedIn groups, build an email list with LinkedIn groups, create and grow your own LinkedIn group (which is something I wanted to learn), and research and join groups that are related to your niche.

3- Move to The Next Level

6 informative videos that takes you through the next level of using LinkedIn make up the next module, where you will learn to use LinkedIn like a top notch pro! This module shows you how to connect with investors, get the job of your dreams, sell tickets and promote your events, drive more traffic to your blog, and how to add a video to your profile. Really interesting stuff!

4- Building Your Company

If you have a company then you know the importance of getting more leads and growing your company. LinkedIn is one of the best places to build your company for free. This module covers how to Build Your Company Page (along with adding company video, recommendations, connecting your employees, and more), and Increase Your Influence with Q&A to help you receive more customers.

What are you waiting for?

I’ve enjoyed every single video of LinkedInfluence. I spent the whole day watching and listening! And, I highly recommend it for you. It is really worth the money, as Lewis put a lot of work in it!

We are talking about about joining millions of interested business people from allover the world, those people who make decisions in the business world. You imagine the rest!

Get your copy of LinkedInfluence training now!

{ 21 Responses }

shikha says:

M Agreed Jan. LinkedIn is not for fun like facebook but its a great site for professionals. Good for the companies as they get good employees easily and for the candidates with the same token. Hesham nice post.. You proved my point above that how the companies pick eligible candidates from linkedin profiles.
Mark says:

The really nice thing about LinkedIn is the fact that unlike typical social traffic, it is a bit more targeted so I am expecting to see a bit more in terms of conversions. I am definitely going to check out Lewis' videos. Thanks for the recommendation. Mark
Fran Aslam From Onlinewriter says:

Hi Hesham LinkedIn is a prominent place for last few years. Every on seems to be happy with it and then their success makes people follow them. It is the name of the game. Hesham your post is a great piece, you are a great promoter. Fran A
Keith Dennis says:

Hi and thanks for the post. This is great information. I haven't been on linked in much but with that many users that are business people I need to get started. Thanks for the reminder and I will definitely get started on those videos.
Mavis Nong says:

Hey Hesham,Great post. LinkedIn is an incredibly powerful online social network designed specifically for professionals and executives with whom you can connect and network - ideal for marketing your business.This training is worth considering if one is interested in adding LinkedIn to the marketing toolbox. There are RIGHT and WRONG ways to network on LinkedIn. You need to learn the Linkedin marketing strategies before you attempt to connect with people there.Thanks for sharing, Hesham.All the best, Mavis
Gustavo says:

I came across LinkedIn like 5 years ago and I didn't thought much about it. But lately I've heard a lot of buzz about it, even from co-workers. So I might join it soon and see how that goes. I still don't see how this site will help/benefit us bloggers?
Wasim Ismail says:

I have noticed my LinkedIn in profile, grow gradually, and my network increasing in building good business contacts, the networks that you build on LinkedIn are more of a business to business contacts, rather then general web user.
- Hesham says:
  
  I can not believe the connections people are asking me to accept in LinkedIn! It's just amazing! Just imagine that you can reach anyone in at any industry!
Mani Viswanathan says:

These days I see more hype about LinkedIN. Though I'm not currently focusing on it. But I would like to know what has made it more special / different from it's previous versions ?
- Darren Scott Monroe says:
  
  Mani I think you just touched it with the HYPE part :) Yes Linkedin is important. But not the whole strategy. Good article Hes. we should talk in the future.
Lennart Heleander says:

Hi Hesham, To not be a part of LinkedIn is the same as “trying to flirt in the dark”, no one sees you. Or, as many said 8-10 years ago, I don’t going to have a web page or blog. Don’t miss the train again, join LinkedIn today.
- Hesham says:
  
  True! I am really getting exciting to connect more often through LinkedIn!
Shiva says:

LinkedIn is certainly a great tool for businesses to find potential candidates for their jobs. Social Media has opened a whole lot of new and free avenue for job providers to explore to find most suitable candidates. I think this Linkedin training will be perfect for any business holder. I wish best of luck to Lewis for his venture
- Hesham says:
  
  Thanks Shiva, and you are right! actually LinkedIn works perfectly both ways for business providers and seekers!
Jan Husdal says:

Thanks, Hesham, for this post. Although I didn't watch the Lewis Howes LinkedIn commercial videos, from my personal experience I do know that LinkedIn can be a great tool, if used correctly. I haven't taken as much advantage of it as I could have, but it has landed me a couple of leads and opportunities. And you're right, it is quite complicated to get around, much more so than Facebook, but then again, it's geared towards business and networking, not having fun and socializing, like Facebook. My experience with LinkedIn has been very positive, and I find more and more people discovering the same.
- Hesham says:
  
  Hi Jan, My personal experience so far with LinkedIn is positive as well! I've received emails during 2010 from two huge companies wanted to hire me, one of them was Google Middle East by the way! Both companies were looking for internet marketers in their new established offices in Egypt. The HR actually found my information and contacted me through LinkedIn. There were only one problem! I haven't updated my LinkedIn profile since I moved to the States, and I had to reply with an apologizes! This reminds that we should always make sure that our profiles are up to date!
TJ McDowell says:

That's probably why monster dot com and other job recruiting services are having a tough time drawing in bigger numbers now - their customers are just using free tools. And honestly, if you've got a free option, why wouldn't you use it?
- Hesham says:
  
  Jobs sites are in a hot competition all the time, I think LinkedIn play it well!

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