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About Pete Detlef

Pete Detlef, is a marketing and linguistics professional with two decades of experience on both the client and agency side of marketing. He is a part-owner of 24 Hour Translation, a language translation services company. His work experience includes International Marketing, Marketing Research, Project Management and Product Management.

Listening Is The Key to Social Marketing

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Listening to customers

In many ways, the key to social marketing is listening.  In a social marketing world, the way we listen to our market is far more important than how we speak to it.   We need to listen to customers to understand their needs, identify how to promote products and services and stay current on trends influencing […]