Many advertisers and webmasters are now preparing for a cookie-less digital advertising future as Google tries to constantly change its web browsing usage guidelines. Owing to these changes, online advertisers need to change their marketing research tactics so that will be more ready to embrace the future of a cookie-less web browsing activities in the […]
Big Brother’s Watching You
Targeting advertising to your audience is something that every advertiser or ad server works extremely hard to do. It’s expensive to create and put up ads, so why not make sure that they’re as relevant as possible for their viewers, right? This might make perfect sense on paper, but this philosophy is starting to lead […]