Affiliate marketing is among the most difficult methods to generate income online. The most challenging part of the affiliate marketing is how to convert your readers’ clicks into sales. Only sales and leads will help you earn commissions from advertisers and vendors.
There are several factors that affect your readers’ decision whether they will proceed to checkout page and pay the bill or not. It is not easy like many other bloggers usually think. It is a very long & complete process that you cannot miss any steps in the between in order to boost your sales.
Here are some fundamental steps that will possibly help you convince your readers not only clicking on your affiliate links but also paying the bill happily.
1. Your blog design:
Many of you can be against to this point but frankly, your blog design will definitely help skyrocket your affiliate marketing campaigns. Why? If you have a professionally-designed theme, you must be a real blogger and you are serious about what you are doing. Your readers will trust you from what they see.
When your readers trust you, they will likely click on your affiliate links and proceed to checkout page.
2. Personal reviews from your own experiences:
You cannot tell your readers that “Oh, this is a good product, you should buy it blah blah blah…”. Is that convincing enough to encourage your readers buy products or services? I do not think so.
I will never trust any reviews that are not coming from author personal experiences. If you have used that product and you write a review about it, you must know well about what is the good and what is the bad. With that said your readers would surely love it and buy if they need it.
3. Discount coupon codes for extra value:
All of us love freebies and discount. It can help us save a lot of money shopping online. You can base on this common characteristic to boost your sales. I have done this way successfully by requesting a special coupon for my readers and I have made over $500/month for just a single plugin.
You should contact vendors/advertisers asking for a special coupon to offer your readers. That is win-win strategy and most of vendors are willing to do so.
4. Your personal branding:
Many of your readers use your affiliate links to buy products and services, not because of its high quality but of your branding. They love you as you have provided them with added values through many articles on your blog and they would like to reward you by this way.
Don’t promote bad quality products with high commission just because you are famous and you think your readers are always generous. They will be just in case you provide them high quality services and products.
5. Your willingness to support:
When I introduce any products or services to my readers, I always offer my personal support for FREE even they use my affiliate links or not. This will remind your readers that they will get your free support now and then.
You can disclose this in your affiliate policy page to notify your readers and give high priority to those who buy with your affiliate links. I am sure that you will get more sales from this strategy too.
If you have followed all those steps strictly, I can guarantee that your readers will likely click on your affiliate links and pay the bill. Therefore, your sales will be boosted and your commission will increase accordingly.
Your comments and feedbacks are always welcome!