A professional writer for more than six years, Christopher Jan Benitez has published countless of articles online about marketing and small business. On a side note, he believes that the world would have ended years ago if it weren't for the existence of '80s thrash band Slayer, grilled cheese, and point-and-click games.

Email Marketing

E-mail is key to increasing sales of your business. This lets you send out mail about your products and services in the hopes of converting people into customers and brand advocates. To run an e-mail campaign with the intention of hiking up sales, you need to find a way to creatively collect their e-mail addresses. [...]