A professional writer for more than six years, Christopher Jan Benitez has published countless of articles online about marketing and small business. On a side note, he believes that the world would have ended years ago if it weren't for the existence of '80s thrash band Slayer, grilled cheese, and point-and-click games.


Webinars let you share relevant information about your industry to your target audience. More importantly, these can enhance your brand presence and authority, factors that can influence your audience to become buyers from your site. To achieve this, however, you need to drive lots of attendees to your webinar. Even if your webinars cover interesting [...]

Quora Quality Content

Quora has become the premiere online Q&A site. Its feature-rich functions allow users to ask questions targeted to industry leaders or answer those to increase your reputation. The ability to upvote great answers, downvote those that you don’t agree with, and share questions and answers on social media to boost engagement make Quora even more [...]

Community Blog Comments

When starting a WordPress blog, your main concern is probably to share your ideas through the content you publish. However, as you learn more about the nature of blogging, you’ll realize that there’s more to just writing content that caters to your target audience. Once you have generated lots of traffic and developed a readership [...]

Email Marketing

E-mail is key to increasing sales of your business. This lets you send out mail about your products and services in the hopes of converting people into customers and brand advocates. To run an e-mail campaign with the intention of hiking up sales, you need to find a way to creatively collect their e-mail addresses. [...]